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Mobile Marketing

Why You Need to Get Your Retail App on Smartphones Before the Holidays
AppsFlyer Index: Why App Marketers Should Take Notice
App Fraud: Fleeceware – A New Take on an Old Problem
Android Smartphones – Bigger, Better, Smarter than Apple
Your App: The Holiday Gift That Keeps on Giving Back
Apple Brand Loyalty Declines in Favor of Android Devices
Back to School with a Smartphone
Back to School – It’s Like the Holidays Come Early
Top Game Developer Enjoys 7x Lift in Conversion Rates with SingleTap™ Installs

Engineering Blog

GTC 2025: Revealing the Winning Formulas for Short Drama Success
Love at First Click: Level Up Your Valentine's Day Mobile Strategy
Reader’s Choice
Introducing DT’s New Podcast: Mobile Explorers
How Mobile Ads Can Grow Loyalty, Drive Referrals, and Retain Customers
India’s Gaming Future is in Mobile
3 Reasons Why Mobile Gaming Should Be in Your Ramadan Media Mix

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Playful Precision: Perfecting Your Media Mix With Powerful In-App Video Ads for Next-Gen
Harnessing Mobile Gaming Apps For Attention & Engagement
Why Sustainability in Advertising Matters
How the Google vs. Epic Ruling Paves the Way for a Better Future
Unwrap Holiday Success with Mobile Game Advertising
Boost Your Black Friday Sales with Mobile Gaming