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Mobile Marketing

2023: The Year of Attention
Exploring Mobile App Habits: The Hidden Leisure-Time Opportunity
Exploring Mobile App Habits: Why Brand Matters
The World Cup is Here: Four Ways To Score Your Brand Goal!
Do I Have Your Attention? Here’s The Mobile Metric That Matters.
UA Marketers Adapt to Apple’s Privacy Changes - Survey Results
3 Things About the Power of the Preload in Brazil
3 Crazy Things About that Coinbase Super Bowl Ad
Work Hard. Play Hard. Here are the Games We Love

Engineering Blog

How Gen Z and Millennial Shoppers Plan to Spend during the Holidays
Black Friday/Cyber Monday: Celebrating Mobile Commerce
Samsung Dominated the European Smartphone Market in 2019
Why You Need to Get Your Retail App on Smartphones Before the Holidays
AppsFlyer Index: Why App Marketers Should Take Notice
App Fraud: Fleeceware – A New Take on an Old Problem
Android Smartphones – Bigger, Better, Smarter than Apple
Your App: The Holiday Gift That Keeps on Giving Back
Apple Brand Loyalty Declines in Favor of Android Devices
Back to School with a Smartphone
Back to School – It’s Like the Holidays Come Early
Top Game Developer Enjoys 7x Lift in Conversion Rates with SingleTap™ Installs
Reader’s Choice
Introducing DT’s New Podcast: Mobile Explorers
How Mobile Ads Can Grow Loyalty, Drive Referrals, and Retain Customers

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